Your
Boutique Holiday Property Partner
We’re a boutique holiday specialist focused on elevating your investment while delivering a seamless experience for both owners and guests.
We understand that your holiday home is a treasured asset. Our approach is personal, tailored, and grounded in deep local knowledge. We partner with a select portfolio of quality properties and owners who value service, trust, and professionalism.
Why List With Us?
Boutique Service, Bespoke Care
We take the time to understand your goals and your property’s unique appeal. Our boutique model ensures you receive hands-on service, clear communication, and thoughtful strategies that maximise bookings and reduce stress.
Elevated Guest Experience
We specialise in hosting travellers seeking comfort, style, and memorable stays. Our team handles every detail to deliver a five-star guest experience—leading to glowing reviews and repeat visits.
Standout Marketing Strategy
Your home deserves more than a basic listing. We promote your property across leading platforms (Airbnb, Stayz, Booking.com) as well as our own digital channels. Professional photography and tailored property descriptions help your listing shine, while our in-house marketing expertise ensures your home is seen by the right people at the right time. Through social media, email campaigns, and targeted advertising, we create consistent exposure and elevate your property’s profile, driving bookings and maximising returns.
Trusted, Local Expertise
Founded and led by local tourism expert Nicole Finlayson, Book the Bay offers 35+ years of experience in hospitality, real estate, and guest service. You’ll have a trusted partner who understands the nuances of the Port Stephens market—and who’s just a phone call away.
What’s Included
Personalised onboarding and expert property setup
Guest management from booking to checkout
Dynamic pricing and revenue optimisation
Coordination of cleaning, linen, and property maintenance
Compliance with NSW STRA regulations
Transparent monthly owner statements
Marketing across multiple platforms
Boutique, hands-on service for every property in our portfolio
About Nicole Finlayson
Director, Book the Bay
Nicole Finlayson is the founder and director of Book the Bay, a boutique holiday property facilitation service based in the heart of Port Stephens. With more than 35 years of experience across tourism, hospitality, and real estate, Nicole brings a rare depth of local knowledge and industry insight to everything she does.
Her career began in tourism sales and marketing, including senior leadership roles at Shoal Bay Resort (now Ramada), before transitioning into property management. In 2020, she combined her passions for hosting, strategy and service to launch Book the Bay—a business built on trust, personal connection and attention to detail.
Nicole takes a hands-on approach with every owner and guest. She believes that managing holiday properties is about more than logistics—it’s about creating memorable experiences, building long-term relationships, and taking pride in every home under her care.
Driven, approachable and deeply invested in the Port Stephens community, Nicole is committed to helping property owners achieve outstanding results with confidence and ease.
